She makes some pretty good points, like how there are more men than women in the ads and trailers. It's true, there are about three times as many males in the pictures on the EVE website as females. I counted. I had to rewatch my favorite trailer because I couldn't recall a single female voice* in the whole thing.
But then there's some points where she lost me. For example.
From their website, and their marketing techniques, they target male potential players, and advertise mostly male-stereotyped activities (ie. conquer lands & manipulate markets).
You are a giant hunk of metal that performs male-dominated interests, and you have no motivation to care about why you should get through this steep learning curve to make your hunk of metal better.
I've never considered myself a feminist, mostly out of laziness, but I try to be open-minded and empathetic. That said, I'm having a hard time with the idea that there is something inherently "male" about conquest and market work. I mean, she plays World of Warcraft, a game that (based on my recollections of Warcraft III) deals pretty heavily in conquest and has a market that's only marginally less active than EVE's. Is there something different in the way that CCP portrays these activities that makes system sovereignty Men-only and the conquest of Kalimdor egalitarian? Am I just completely missing the point?
She even talks about the spaceships. Are spaceships chauvinist? I can't imagine anyone not liking spaceships.
*Turns out there's one, one of the dread pilots in the second fleet. She says about ten words in total.