Abecedarius wrote:"They actually started the reversed-text practice in 1973 -- not for ease-of-reading reasons, but because too many people were driving backward down the highway blasting the Star Wars opening theme."
Wait, they started the reversed-text because people were using it like the Star Wars intro? Wouldn't it be that they started it and then people started doing it?
Unless I'm just reading it wrong...
Yes, you're reading it wrong. The joke is that if text were not reversed, and the layout was top to bottom, you could imitate the star wars intro by driving in reverse over the text. It would appear that the messages are rising from the front of your car. So, they obviously implemented reverse-text to prevent it.